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Written by Mark Rees   
Art of Design
Monthly Marketing Insider

Loyalty Programs:
You built it, they came, now what…?

Now you get them to come back! A customer loyalty program does just that. A business may succeed or fail based on the perception the customer/client has on how valuable they are to the business. A loyalty program can be a valuable addition to your existing marketing campaign by keeping the sales cycle going once you get the client in the door.

Tune in the Podcast:

The Monthly Marketing Insider for April 2008
The Value of Cooperative Marketing
United We Stand, Divided We Fall
Every business faces challenges when it comes to marketing, for some it’s demographics, for others it’s time, and for many small businesses the biggest challenge is budget.  Just as there are challenges in business, there are also allies, those businesses that are willing to help each other by teaming up and forming strategic alliances. These alliances can work in many ways to overcome the challenges we face, even when it comes to the elusive marketing budget.  For more on Cooperative Marketing listen to April's featured Podcast.  

The “Art” of Design
Does your business have visual charisma? At the Art of Design i.d. we focus on providing exceptional design and profitable marketing solutions to the small business community. We combine our creative skill and marketing talent to deliver powerful visuals and dynamic copy that help our clients achieve their visual charisma. We use our marketing experience, creative talent, and a proven track record of success to develop the professional image of your business. We will communicate the right message to the right people at the right time and help your small business run with the big dogs!
Tune in to this podcast to learn more about Art of Design i.d.

How does technology effect your business in this “On Demand” Age? 
Today’s technology brings many advantages to business while putting control in the hands of the consumer. This is why 2008 has been called the “Year of Choice”.

Technology brings many advantages to the table:

  1. Corporate level marketing solutions for small and mid-sized businesses without the corporate price tag.

  2. The ability to personalize communications with your customers and clients.

  3. Provides the customer the means to tell you what they want, when they want it and how they want it.

  4. Automation through technology saves valuable time that can be used to improve your business.

  5. Allows any business to integrate multiple channels in to one cohesive solution.

  6. Allows real time tracking of marketing results

The power of technology helps build trust with clients, provide a clear channel for customers to interact with companies and gives companies a way to get cost effective marketing research. The proper use of technology can give a business the edge they need to compete in the world of the BIG DOGS! For more on Marketing for business in the technology age Tune in to this podcast to learn more about Art of Design i.d.



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